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Monday, June 13, 2011

Add +1 to help your site stand out

Add +1 to help your site stand out: Search results can be more helpful, and more personal, when recommendations from the people you trust are there to guide your way.

The +1 button can help publishers, too. As potential visitors see recommendations from their friends and contacts beneath your Google search results, you could see more, and better qualified, traffic coming from Google.

To get started, visit the +1 button tool on Google Webmaster Central You’ll be able to configure a small snippet of JavaScript and add it to the pages where you want +1 buttons to appear.

Create a +1 Custom Button

Tuesday, May 24, 2011

How to Create Meta Tags for Bloggers

Blogger never add Meta Description & Keyword Tags in all your posts? This will sometime lead to decreasing of yours blog traffic or sometime not index in Google. So to solve this problem you have to change yours template code.

As a search engine crawl your site, it takes the information from the Title & Meta Tags such as Description and Keywords. The Meta description should be used to describe the content of your page honestly and concisely and be 1 or 2 sentences, 3 at most.

For this to happen, you have to add some pieces of code to the template.
  1. First Sign in to Blogger dashboard » Layout » Edit html
  2. Search for <b:include data='blog' name='all-head-content'/>
  3. Add this code just below that line.
<b:if cond='data:blog.url == "http://bloggertricks.com/"'>
<meta content='DESCRIPTION' name='description'/>
<meta content='KEYWORDS' name='keywords'/> </b:if> 


Example:

<b:if cond='data:blog.url == "http://abc.com"'>
<meta content='
Blogger never add Meta tags in all your posts?' name='description'/>
<meta content='meta tag, meta description, meta keyword' name='keywords'/> </b:if>

That’s it! Save and view your work.

After changed of this tag, you’ll see that on post pages, the Meta description and Keyword tag included at the source code of that particular page within the <head> section.

Demo: Check out from here: http://search-engine-optimization-tip.blogspot.com/2011/02/three-common-url-problems.html

Friday, April 22, 2011

Are Shorten URLs SEO friendly?

Shorten urls seo friendly
Shorten URLs SEO Friendly
Shorten URLs will be used especially at Social Media sites to share web pages and interesting links. People are spending hours and hours in front of Facebook, Twitter etc, so URL Shortener services are increasing day by day. Most of people have this question that whether these short URLs are SEO friendly or not.

Usually shorten URLs will redirect to destination URLs. We need to find out whether these redirections are permanent (301) or temporary (302). We have few free tools on the web to check it. Yes, URL Shorten Services are using permanent 301 redirection which is search engine friendly. Please have a look at the following example for better understanding.

Example:

Checked link: http://bit.ly/fZzYtX

Type of Redirect: 301 Moved

Redirected to: http://search-engine-optimization-tip.blogspot.com/2011/02/change-blogger-title-tags.html


You can check out the redirection from here: http://www.internetofficer.com/seo-tool/redirect-check/

Conclusion:  Shorten URLs are permanent redirected & they are search engine friendly as well.

Tuesday, March 1, 2011

Google Farmer Update – How much damage it can do?

This article on the most recent change to Google’s algorithm, which impacts on websites appear in the organic search.  The article says that although Google makes more than 500 changes a year, this change will definitely be noticed.

Last week Google has made the biggest change in its search algorithm. It affected many websites that depend on Google to drive majority of their traffic. This major change is done to rank quality content higher in Google search results. Particularly pulling down the sites, which have low quality / less original content and are of no use to users. The effect is that users will find sites which wrote the original content. Google says in a blog post on Thursday that these tweaks in the algorithm will affect 12% of its search results.

People give funny names to Google’s algorithm update. Be it “Jagger update” or “Hilltop update” This is called the Google “Farmer Update”. Do you know who gives names to Google algorithm updates? Many people in search marketing world don’t know how Google updates get their names. It all started in 2003 from Webmaster World.

Tuesday, February 22, 2011

Change Blogger Title Tags


Remove the name of your blog from the page title of your posts by swapping blogger titles for better search engine (SEO) implementation and displaying post name instead of blog name. It will helps to increase yours traffic through search engines. Only you need to change yours Blogger title tag html code.

Blogger always adds your blog name to the page title of all your posts? This will sometime lead to decreasing of yours blog traffic or sometime not index in Google. This problem is suffer mainly by those who generally used long URL. So to solve this problem you have to change yours template code.

Monday, February 14, 2011

Fix URL Problem

I have already mentioned 3 Common URL Problems that you can face while running your website in my earlier post. Now I am trying to share that How you can Fix them.

Problem 1: 
Non-www and www Versions of Site URLs

There are a couple of things you need to do to fix this:
  • Decide which URL style you want to use, www or non-www.
  • Set up a 301 redirect so that any links to your non-preferred URL style will go to the right style. This way you don’t waste link value by splitting it between two URLs.
  • Set your preferred domain in Google Webmaster Tools so your search result listings are consistent with your style preference. 
          Direction: Site Configuration(on right side) -> Settings
  • Make sure whenever you build links to your site that you use the preferred URL style.

Problem 2: 
Duplicate Home Page URLs

The fix here is very similar to the first one. Here are a few tips:
  • Set your main home page URL to be http://www.mysite.com. 301 redirect everything else to this URL since it is the most basic (If your preferred URL style is non-www, then do http://mysite.com)
  • If you have to set up different versions for tracking purposes or some other reason, set a canonical tag to show the search engines which version you want showing up in the search results.
  • Make sure when you build links to your home page that you link to the correct version.

Tuesday, February 1, 2011

Three Common URL Problems

Problem 1: 
Non-www and www Versions of Site URLs
If your site has a non-www and www version of all your URLs, you’re going to be splitting link value for the same content between two URLs. Rather than capturing 100% of the link value on the page you want to rank in the search results, you could be doing a 50/50, 60/40, or some other kind of split between the two URLs.

Problem 2: 
Duplicate Home Page URLs
This is a close cousin to Problem 1, but is especially bad because it’s your home page.
It is possible to have a lot of different URLs that all go to your home page content, especially if you haven’t fixed your www and non-www duplication, which can result in a lot of unnecessary duplication.

For example:
• http://www.mysite.com
• http://mysite.com
• http://www.mysite.com/index.html
• http://mysite.com/index.html

These URLs will all lead to the same content. If you have links going to all four of them you will see a four-way split in link value. There are a lot of sites out there that have fixed their non-www and www problems, but I can still find multiple versions of their home page.
I’ve even come across sites with different extensions (.php, .html, .htm, etc.) that bring up the same page as well. This leads to even more duplication and potentially wasted link value.

Tuesday, January 25, 2011

Dashes versus Underscores

Is using hyphens in between your keywords more effective than using underscores when naming a Web page?

Lets for Example:
Is internet-marketing.html more readable by search engines than for instance internet_marketing.html?

So the answer of this question is YES because if you have a URL like abc1_abc2, Google will only return that page if the user searches for abc1_abc2 (which almost never happens). If you have a URL like abc1-abc2, that pages can be returned for the searches abc1, abc2, and even “abc1 abc2″.

Reason behind this, please check out from here:

Thursday, January 13, 2011

Important Points to Remember while Developing a New Website

Seo website designing tips
Clients usually develop a website by their own designers and outsource the SEO task to some one outside the company. So before the involvement of SEO consultant, the website would be completed and it is very difficult to change the design. So it would be difficult to perform on-page optimization for the Search Engine Optimization consultant. SEO is not an after thought but it should be implemented while designing a new website. For the development of a Search Engine friendly website we need to take care of a few important points. Those are website URL structure, rooms for header tags, usage of flash and other animations etc.